About Services Work Experience Tools Work with me
Remote-first · Available now

Samuel
Ajayi

Virtual Assistant  |  Administrative Assistant

Virtual and Administrative Assistant with 2+ years of experience supporting executives, nonprofits, and remote teams across Nigeria and Canada. Proven across the full VA stack: executive scheduling and correspondence, CRM-driven email campaigns, documentation systems, social media management, and stakeholder communication.

Work with me View experience
39.5%
Email open rate
50+
Campaigns run
4.8K
Contacts managed
What I handle

End-to-end administrative & executive support.

  • Calendar and inbox management
  • Email campaign execution
  • CRM administration (GoHighLevel)
  • Document creation and reporting
  • Research and data coordination
  • Social media scheduling
  • Workflow and process systems
Remote-first
About

Execution without the hand-holding.

I'm Samuel Ajayi, a Virtual and Executive Assistant with a track record of keeping remote operations clean, fast, and reliable. My background spans administrative support, CRM-driven email campaigns, stakeholder communication, and digital workflow systems.

At Pollard Learning, I ran 50+ outbound campaigns across 4,832 contacts and held a 39.48% open rate, nearly double the industry average. At Morenikeji Foundation, I managed donor communications and authored funding proposals that held partnerships together.

I build processes that scale, not just tasks that get done once. Every system I set up is designed to keep running cleanly after I hand it over.

Book a free 20-minute call
🎓
BSc Sociology and Anthropology Obafemi Awolowo University · Second Class Upper · GPA 3.85
📜
Google Analytics (GA4) Certificate Google
📜
HubSpot Digital Marketing Certificate HubSpot Academy
📜
HubSpot Email Marketing Certificate HubSpot Academy
📜
HubSpot Email Marketing Software Certificate HubSpot Academy
📜
HubSpot Inbound Marketing Certificate HubSpot Academy
🏛
Deputy Speaker, Faculty Association Social Sciences Students' Association, OAU · 2023 to 2024
🌍
Remote-first · Full-time available Available for US and EU clients · Open to new opportunities
Services

What I bring
to your operation.

Book a free 20-minute call
01

Executive and Administrative Support

Calendar management, inbox triage, meeting coordination, and document control that keeps your schedule and your team on track.

Google Calendar Notion ClickUp Slack
02

Email Campaign Execution

End-to-end outbound campaign management via CRM tools. From list segmentation to scheduling to performance tracking, with results that beat benchmarks.

GoHighLevel Klaviyo HubSpot
03

CRM and Data Management

Maintaining clean contact databases, managing communication records, and ensuring your CRM actually reflects reality rather than chaos.

GoHighLevel HubSpot Google Sheets
04

Research and Reporting

Secondary research, data collation, and structured reporting that gives leadership the decision-ready insights they need, formatted and on time.

Google Docs Excel Notion
05

Social Media Scheduling

Consistent content cadence across platforms. I handle scheduling, basic copywriting support, and the operational rhythm that keeps brands visible.

Content Calendar LinkedIn Instagram
06

Stakeholder Communications

Professionally structured correspondence with clients, donors, partners, and vendors that protects relationships and keeps communication loops closed.

Gmail Zoom Calendly
Experience

2+ years of
remote execution.

Jun 2025 · Present
Pollard Learning
Ontario, Canada · Remote
Virtual / Administrative Assistant
  • Managed end-to-end administrative support for the Head of Business Analysis, coordinating scheduling, communications, and operational workflows.
  • Executed 50+ outbound email campaigns via GoHighLevel across a contact base of 4,832, achieving a 39.48% open rate against a 21% industry average.
  • Maintained and grew a subscriber base of 2,113 through disciplined campaign scheduling and inbox management.
  • Scheduled and published 8+ social media posts per week, maintaining brand visibility across HR campaign delivery.
Aug 2024 · Apr 2025
Morenikeji Foundation
Remote
Virtual / Executive Assistant
  • Authored 2 funding proposals and impact reports supporting program delivery and donor accountability.
  • Facilitated communication with external donor organizations, maintaining data-compliant correspondence that strengthened partnerships.
  • Supported HR-aligned program delivery for a team of 4, serving 40+ program beneficiaries.
  • Maintained audit-ready filing systems in full compliance with organizational and donor reporting standards.
Sep 2021 · Dec 2023
GISU, OAU
Remote
Virtual and Personal Assistant (Clerk)
  • Managed sensitive institutional documentation and policy records for a student legislative unit with 100% accuracy.
  • Coordinated administrative logistics for 2 large-scale events attended by 500+ students.
  • Compiled 2 structured institutional review reports providing decision-ready insights for leadership governance.
Tools and Stack

The tools
I work in daily.

Communication
Gmail Slack Zoom Google Meet Calendly Microsoft Teams
Project and Task Mgmt
Notion ClickUp Google Drive Google Calendar Upbase
CRM and Email
GoHighLevel HubSpot Klaviyo Customer.io SendFox
Documents and Data
Google Docs Google Sheets Microsoft Excel Microsoft Office
Automation
Zapier Make.com
Design and Creative
Canva Figma Framer Airtable
Platforms
LinkedIn X (Twitter) Threads Instagram
By the numbers

Results that hold up.

39%
Email open rate vs 21% avg
50+
Email campaigns executed
4.8K
Contacts managed via CRM
500+
Event attendees coordinated
Work Samples

Real work,
real results.

Email Campaigns
Pollard Learning
SendFox email stats dashboard GoHighLevel BA Challenge email sequence workflow

50+ Outbound Email Campaigns and Sequences via SendFox and GoHighLevel

Managed end-to-end email campaign operations across a contact base of 4,832. Built automated sequences and maintained a 39.48% open rate against a 21% industry average through disciplined list segmentation, scheduling, and inbox management.

39.48%Open rate
4,832Contacts
50+Campaigns
SendFoxGoHighLevelHubSpot
Automation
Personal Practice
Zapier workflow full view Zapier workflow run details

Multi-Step Client Inquiry Automation (Zapier)

Built a 10-step Zapier workflow handling new client inquiries: Google Forms intake, text formatting, Google Sheets logging, Gmail confirmation, ClickUp task creation, and conditional path logic for score-based routing. 11 successful live runs.

10Zap steps
11Live runs
100%Success rate
ZapierGmailClickUpGoogle Sheets
Content Operations
Pollard Learning
GoHighLevel social media planner calendar GoHighLevel blog posts dashboard

Blog Publishing and Social Media Management

Authored and published 15+ blog posts across Business Analysis and Change Management categories. Managed a daily social media calendar publishing across Facebook and Instagram, maintaining consistent cadence throughout active campaigns.

15+Posts published
8+Social posts/week
2Platforms
GoHighLevelCanvaDescript
Task and Admin Ops
Pollard Learning
Upbase task management dashboard Descript video editing projects

Task Management, Video Editing and Admin Coordination

Managed active project tasks and back-office admin operations via Upbase, coordinating team workflows and tracking deliverables across concurrent projects. Produced and edited video testimonials and training content using Descript for client-facing delivery.

10+Projects tracked
14+Videos edited
100%On-time delivery
UpbaseDescriptClickUpNotion
Contact

Ready when
you are.

Available for VA and EA roles, remote, long-term, or project-based. If you need someone who steps in, ramps up fast, and delivers without micromanagement, let's talk.

Email ajayi.samueloluwakayode@gmail.com Phone +234 906 359 8441 LinkedIn linkedin.com/in/samuel-ajayi Schedule Book a call on Calendly

Send a message

I'll respond within 24 hours.